When we think of real estate business, most people think of residential properties. The truth is that there are many other opportunities for real estate investors that are far more profitable. One such area is the commercial properties that are one of the top priorities for real estate companies such as JHSF. The company was for long into just residential properties but then invested in the shopping mall that became a huge draw for the people in Brazil. They also entered their first five-star property investment last year. JHSF has been on the forefront to make Brazil a profitable investment country to bring in more foreign clients. One of the biggest advantages for the real estate industry in Brazil is that there are opportunities that are left to be explored. JHSF has been able to identify these and take full advantage of them for the development of their company.
The CEO of the company, José Auriemo Neto, is the one who has been responsible for the growth the JHSF. Since he has years of experience in the industry, he has applied them to make the company more efficient in everything they do. But, he does not limit himself to whatever other companies have been doing for years. He has always been on the lookout for newer opportunities and to expand the service offerings of his company. He likes to take calculated risks that have provided great results so far. He also believes in providing freedom to his employees so that they can bring in new and innovative ideas for the company.
Even though José Auriemo Neto took over the company from his father, he does not like to keep himself restricted. After taking over, he started to find new opportunities such as the commercial properties business that has led them to become the top commercial builders in the country. Even after some of the top executives of the company were hesitant about such opportunities, he took it upon himself to prove them wrong. He also strategically led the company to other branches such as the hotels and building of private airports.