Critter Controllers

Not All Animals Are The Cutest

Category: Marketing Expert

18 Feb 2019

The Time is Now to Stick to the Natural says Dan Bethelmy-Rada  0

The Shift Away From the Fake to The Real

A growing list of customers all over the world are saying no to the past. They are leaving the past behind and heading on to a brighter future, a future filled with products that have a positive impact on their precious environment. This highly conscious group of individuals are seeking better processes, actions, and behaviors from their producers. They don’t want to see the destruction of mother nature on their behalf. They want to know that they have left the world with a positive impact, a world that will be better off for their children and their many great grandchildren. As such, these new “woke” consumers are turning to products and brands that are vibrating on the same frequency as they and brands are taking notice.

R.A.W is Coming To A Friend Near You

Smart brands such as R.A.W have seen this need in the marketplace and have started to address the needs of these unique and special group of individuals. The founder of R.A.W, Dan Bethelmy-Rada, is acutely aware of the need for an infusion of biodegradable ingredients that have eliminated aspects such as silicon, parabens, and sulphates, and other materials that are deemed to be harmful over time. Dan Bethelmy-Rada and his brand, R.A.W, use a variety of natural ingredients that range from Bulgarian coriander to Bolivian quinoa husk to provide economic stimulation to the people that they source their ingredients from. They go as far as making certain that their products are traceable, engage in fair trade practices, and possess the finest ingredients that the earth has to offer.

Dan Bethelmy-Rada knows the importance of not just talking the talk but walking the walk. As such, his organization pays close attention to each and every aspect of the supply chain from farm to consumer. The challenge is to make certain that they stick to their principles as they progress on their journey and continue to grow their organization. The higher they grow, the easier it may be to drift away from the principles as the culture of the organization may change. As such, Dan Bethelmy-Rada is paying close attention to how the organization progresses and the types of people that will be hired over the course of its progression.

26 Dec 2018

Steve Ritchie is the New CEO for Papa Johns  0

Papa John’s has been rated number 1 for the past 16 years that it has been in operation. It has received the number one rating for customer satisfaction. Recently, the company hired a new CEO, Steve Ritchie. Steve Ritchie has always had a passion for the brand and worked hard to find the company to be in the top position. Steve Ritchie is described by his associates as cool tempered and soft-spoken.


Work Experience


Ritchie who is now 43 years started working for the company in 1996 as a customer service representative. Back then, he was being paid $6 per hour. In 2006, Ritchie became the operator and owner of Papa John’s franchise. It is not until 2010 that he began to increase his leadership capabilities and in 2014, he got promoted as the chief operating officer. Ritchie also was listed as one of the successors to the top job in 2015 when he became the company’s president. There is no doubt that Steve Ritchie is a hard worker having worked his way up the ladder. He started from humble beginnings as a customer service representative, and then to a delivery driver, store general manager; he became the director of operations and the president.


Steve Richie will be in charge of a team of 120,000 and will be responsible for steering the company to achieve success. He will take the company to the next stage of growth. As the chief executive officer, Ritchie will facilitate the company’s marketing, global development, and customer experience. Ritchie will focus on the team members to help steer the company to the right position. From Steve Ritchie growth, it is evident that the employees have an opportunity to achieve any position as long as they work hard. There is 98% of the restaurant managers in Papa Johns who was promoted from their hourly positions such as customer service, shift managers and delivery drivers.